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IE3 The Week of April 19: Here’s What Happened

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Hey, Chuck! We all know them, the one man company that works out his truck and offers ridiculously low prices that you just can’t compete with. “Chuck in a Truck” is a nuisance to all professional contractors, so IE3 talked with some top contractors to see how they are protecting their customers from these unscrupulous guys. Read it.

Social Access. While it may be tempting to ask employees for access to their personal social media sites, it’s probably a bad idea. There are 17 states currently with laws prohibiting it and starting July 1, 2015, Virginia joins as the 18th state. ACCA’s Hilary Atkins explains what you need to know to stay on the right side of the law. Read it.

Walking the walk. Home performance is a great way to help your customers stay comfortable and boost your bottom line. But, if you aren’t walking the walk, then how can you truly sell it to your customers? Industry Expert, Bill Spohn explains why this is so important in a recent bog. Read it.

SEO doesn’t have to be hard. Search engine optimization can be extremely confusing and often is ignored because of it. But, it doesn’t have to be that hard. In fact, Market Hardware’s Brian Kraff has three strategies that you can implement quickly that will boost your SEO immediately. Read it.

Clearing up confusion. Government regulations and rules are confusing as it is, but when they conflict with each other, that makes it worse. So, the EEOC is trying to clear up the confusion about wellness programs. ACCA’s Hilary Atkins explains what contractors need to know about wellness programs. Read it.

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