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IE3 The Week of June 28: Here’s What Happened

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Stark raving mad! That’s what some contractors say online reviews make them. It’s sad, but true that online reviews are a necessary evil in the business world. So, what can you do about them? Several contractors share their frustrations and their solutions to dealing with the likes of Yelp! and Angie’s List. Read it.

History made. Last week the Supreme Court made two history rulings on the Affordable Care Act and Gay Marriage. ACCA’s Hilary Atkins explains what you need to know about these rulings in her latest blog.  Read it.

Green is dead! Or is it just taking on a new life? Contractor, Steve Schmidt of Frederick Air shares his thoughts on how the green movement in HVAC has changed and really gone away, because it’s comfort not green living that customers care about. Read it.

Image is everything. And it will effect your bottom line if your image is tarnished. Luckily IE3’s marketing guru Adams Hudson has some thoughts on what you can do to make sure your image is good and that you aren’t losing money with a bad one. Read it.

Are you a smarty pants? If you got the answer to the May IE3 Tech Challenge right, then you have earned the title of smarty pants. Wear it well! Get the answer now.

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