The 411 for Bidding on School Jobs
According to the National Center for Education Statistics, as of 2015, there were approximately 98,277 public K-12 schools in the […]
Author: Lori Soard
Lori is a freelance writer for IE3. She has a BA in English and PhD in Journalism and have been published in several magazines
Top Tips for Reaching Out to Media for Business Exposure
Figuring out ways to get cost effective attention for your business can be quite challenging for most small business owners. […]
How To Protect Your Business from Crime
You have a lot of valuable items in your building and it could be a prime target for break-ins. Here are some tips to help you keep your company safe.
Creating a Strong Company Culture and Promoting Teamwork
How much is employee turnover costing your company, and what can you do about it? According to the Human Capital […]
What You Need To Know When Bidding on School Jobs
IE3 looks at what you need to know when you bid on school jobs.
Using Facebook Lead Ads to Build Your Mailing List
The Direct Marketing Association reports email marketing has as much as a 4300% ROI in the United States of America, […]
A Simple Script to Handle Customer Complaints
While there isn’t a one-solution-fits-all for dealing with customer complaints, there are some factors that must be considered in any […]
Getting Offline Exposure for Mere Pennies
Small service businesses often run into a conundrum of needing to promote their businesses to reach new customers, but having […]
Why & How Service Businesses Should Approach Influencers
Figuring out how to market your business online is an ongoing challenge these days. The landscape of the Internet seems […]
Teaching Employees Ethics Can Transform Your Service Model
Imagine this scenario – You just finished training your employees in the fine art of “the customer is always right.” […]
8 Free Marketing Tools Every Service Business Needs
As a business owner, you only have so many hours in a day. You know that marketing is vital to […]
5 Key Elements to Going After New Markets
If you’ve been in business for a while, you likely have developed a user persona for your business. This is […]
5 Vital Elements Missing from Your Online Content
There is no denying that, no matter what algorithms Google has changed, content is still king. A business that keeps […]
How a Retreat Can Keep Your Techs Engaged in the Field
No matter what type of business you’re in, getting away for a retreat can be a refreshing change. Whether the […]
Increase Loyalty by Engaging Your Top Customers
Every business has those loyal customers. These are the customers who stick with you through years of doing business together. […]
Best 6 Ways to Spend Your Online Advertising Dollars
Most business owners are turning to the Internet as a way to advertise more cheaply, while getting your ads in […]
Top 5 Ways to Advertise to Your Target Audience
According to Oracle, about 35% of US adults “broke up” with a brand because the marketing was not pertinent to […]
Five Things that Make a Service Business Ad Great
According to Maggie Aland in an article on Fit Small Business, about 40% of those in the United States still […]
Developing a Street Team to Promote Your Company
As a small business owner, you can only accomplish so much marketing. Even if you hire a full-time marketing director […]
A Magnet on Every Fridge – Getting Your Brand in Front of Homeowners
Have you ever wondered if passing out promotional items is worth the effort? And, if it is worth the effort, […]
