To make the most of their marketing budget and connect meaningfully with their target audience, embracing a multi-channel strategy is key for building performance professionals. Drawing inspiration from Pearl Certification’s “Marketing to Homeowners: Lessons from the Field,” this article outlines the value of multi-channel marketing and provides actionable tips on how to get started.
Pearl Certification, an ACCA Corporate Partner, makes high-performance home value visible to benefit homeowners and the contractors, builders, raters, real estate professionals, and public entities who serve them.
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